Can I Private Label Ali Express Products?
Probably the most common question I get asked is whether or not you can private label Ali Express Products.
Typically you cannot private label Ali Express products. The reason is that Ali Express is a business to consumer (B2C) site, basically retail, where as Alibaba is a business to business (B2B) site or basically wholesale.
When you buy from Ali Express your buying from resellers and the products are already made. When you buy from Alibaba your buying from the manufacture and the products are not even made until you either put down a down payment or pay for the order. This is why your able to customize the product and/or add your brand or label to it.
If you want to watch my video where I go into great depth about Ali Express vs Alibaba I'll link to it below...
One thing to be aware of is where as you can order as little as one unit off Ali Express, Alibaba typically requires larger order sizes or MOQ's as they refer to it. Also, when you private label it typically also requires a larger MOQ.
Something I have suggested in previous videos is before you commit to buying 1,000 customized items from Alibaba, maybe you place a smaller order of 20 units or 50 unites from Ali Express. You list them on eBay, Amazon, Shopify, etc, you see how they sell, and if they sell well you can more confidently place the larger private labeled order on Alibaba.
Keep in mind that nobody is going to private label for a dropshipper. Private labeling requires extra work on there part. They aren't going to customize 1 unit at a time for you as your customers order them.
I do have a bit of a hack or a shortcut to private labeling for those of you who cannot meet the MOQ of Alibaba sellers. You can buy generic products via Ali Express, and then go to a site like Paklane, where you can create custom packaging with your brand name and logo on them.
While this isn't "true" private labeling, it is a way to start building a brand and some brand awareness until your able to place a larger private label order from Alibaba.
Hopefully this video clears up the whole private labeling and whether its possible to do on Ali Express question.
Feel free to drop a comment below with your questions and/or thoughts.